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The Past, Present, Future of Shenzhen Huang Qiang Bei (Volume 2)
-- Slkor, Song Shiqiang
In January 1992, another spring was coming, Deng Xiaoping, chief architect of China's reform and opening-up, came to Shenzhen Special Economic Zone for inspection, which was a support and affirmation for Shenzhen economic model and a care and inspiration for the people of Shenzhen. After Deng Xiaoping's southern tour, China further opened up to the outside world and invigorated the domestic economy. With the total economic volume increased, the economic consumption center of Shenzhen gradually moved westward beyond Luohu District, the focus was in the Futian District in the 1990s. After many years of hard-working and accumulation of foreign workers, there was a middle class with consumption power, and with the accumulating and developing of industrial base, a market of pision of labor and spontaneity was formed. Under the superposition and catalyst of these factors, Hua Qiang Bei, located in Futian District, developed into the Hua Qiang Bei Business Circle with the electronics street as the industry leader, created the economic miracle of Hua Qiang Bei, and unfolded a new picture of China's economy.
In 1994, Wu Zhengbo, the head of the company of Vanguard Super Department owned by Vanke, moved the business address from the fourth floor of Luohu Friendship City Building to the first floor of Hualianfa Building in Hua Qiang Bei, Futian District, and the business immediately took off, the rise of Vanguard Super Department was the opening masterpiece for the transformation and prosperity of Hua Qiang Bei, and was also the key factor to activate the whole Hua Qiang Bei Business Circle. Vanguard Super Department studied and introduced the Singapore's "warehouse mall" model and creatively launched its "zero interference" service, learning flag-raising ceremony in the square every morning from Zhengzhou Asia Shopping Mall, which became a magnificent landscape in Hua Qiang Bei then. The customers of Vanguard Super Department often had to queue up to enter and wait in long queues to buy orders, with the highest daily turnover reaching 3 million yuan. During the shopping summit of the Chinese New Year, Wang Shi, chairman of Vanke Group, would lead Vanke logistics staff to help. Then, Wang Shi parted his hair on the side, wore an iconic western-style suspender trousers, his leather shoes polished and shiny, he was erect with strong smell of cologne, packing bags for customers beside the cashier's desk. The successors of Vanguard Super Department, Xu Gang and He Zhidong, have made further efforts to improve the internal standardization, systematization, teamwork, central warehouse and other security systems to build the Vanguard Super Department chain, which was once a counterweight to the international retail giants Wal-Mart and Carrefour. It was one of domestic chain enterprise leaders and contributed to the prosperity of Shenzhen market and Hua Qiang Bei with Rainbow Mall and Nepstar Chain Drugstore.
At that time, I, Song Shiqiang, general manager of companies of Kinghelm (www.kinghelm.com.cn) and Slkor (www.slkormicro.com) heard that “you would not realize you have less money unless you are in Shenzhen" in Sichuan Xichong hometown, with a belief of "intoxicating three thousand guests with fragrance of flowers and conquering fourteen states with a sharp sword", I came to Shenzhen Hua Qiang Bei. Then, I was a young man who loved culture and arts, parted my black hair on the side, inserted a Parker pen in my pocket, carried a Fire Phoenix beeper, weared Giordano jeans, and worked overtime for the prosperity of Hua Qiang Bei, I even took time to write sonnets to show off! This is my earliest connection with Hua Qiang Bei!
Mr. Song Shiqiang, General Manager of Slkor and Kinghelm
After the success of Vanguard Super Department in Hua Qiang Bei, more than 40 buildings in the Shangbu Industrial Zone were transformed into commercial areas one after another. On the second floor of Hualianfa Building, there was the "International Electrical Appliance City", which mainly focused on Hi-Fi audio. Beside the Vanguard Super Department on the floor of Hualianfa Building, there was the "Manha Clothing Mall”, which was operated by Ms. Zhang Hong, who returned from the United States, Manha mainly focused on high-end women's brands including "LI HONG", "YINGER", "JANESTORY", "YIEMAY", "G.TENNA", "JODINO" and other local brands in Shenzhen, as well the Beijing's brand "MOZEN", the turnover of international brand Esprit store was once the highest in Asia, in the fourth floor, the brand "KUOTAI", which specially provided services for fat women, had different operating characteristics. Across the road from the Vanguard Super Department, there were the Jiahua Printing Factory and the Jiahua Restaurant, and the "Huaqiang Sanyo" TV shell injection workshop building in the southwest, which was later changed to the Xin Dahao Fashion City. There were no living and commercial support facilities around then, whenever we worked late, we had to go to nearby DiFu Hotel to have "chicken pot" and fried rice noodles for dinner. The "Xiangxi Chicken Pot”, originated in Xiangxi Village, Shenzhen City, was a popular specialty in Shenzhen at that time, young people often opened metal fans to have chicken pot and drink Kingway beer in the streets and alleyways at midnight, which was a scene in Shenzhen, Kingway’s advertising slogan, "Drinking Kingway beer and making friends around the world", has accompanied the growth of Shenzhen and us. The English name of Kingway beer means the way of the king. Later, my company was named Kinghelm (www.kinghelm.net), it also implies the spirit of "inner sage and outer king" to make the company bigger and stronger.
After the success of Vanguard Super Department, Manha Clothing Mall, ShunDe Home Appliances in Hua Qiang Bei, Shenzhen, other brands including Women's World, Men's World, Gold Lighting, Xin Dahao Fashion City, Zijincheng, Wanshang Electronic City, Junan Jewelry, Jiahua Foreign Trade Clothing Market gradually stationed in the surrounding area, and the block-like factory buildings in the Shangbu Industrial Zone were transformed into colorful commercial buildings. The commercial support facilities in the Hua Qiang Bei's were also gradually improved, lots of restaurants and hotels opened, including the HAKA Kings Restaurant on the Yan Nan Road, the Hunan-style Snack Hall under the Jiale Building, the Miandianwang Catering Chain Store owned by SINOPEC, high-end business restaurant Chunmanyuan and Pavilion Hotel, the first five-star hotel in Hua Qiang Bei. Shenzhen's first KFC restaurant also opened at the intersection of Hua Qiang Bei Road and Zhenxing Road, and it was the first time I saw a restaurant with slides and wooden horses and other toys. People who came to Hua Qiang Bei to shop for treasure were bustling, the boss ladies under the "one-meter counter" in Hua Qiang Bei earned good money every day, and Hua Qiang Bei also produced the earliest millionaires. After a female colleague left her job, she rented a one-meter counter in Women's World to sell small accessories, the daily turnover was 30,000 Yuan and the gross profit was 60%. A thin man rented a 2-meter-long by 1-meter-wide street store near the Vanguard Super Department and Manha Clothing Mallin, and set up three public telephones and four electric cookers to sell corns and foods, the daily turnover was also 20,000 yuan, the shop assistant was a fat girl, she often had no time to drink water, a few month later, she became a thin girl. I, Song Shiqiang, general manager of companies of Kinghelm and Slkor believe that the prosperity of the Luohu "Dongmen International Trade" business district relies on the consumption of Hong Kong people, which has too much Hong Kong element, the rise of Hua Qiang Bei business district in Futian District, is a symbolic representation of the rise of the middle class in Shenzhen after the local economy has reached a certain stage.
In 2001, China joined the WTO and we legally gained access to the global market. With the support of “world factory” of Chinese mainland, the electronics market in the Metropolis Tower, the first and second phases of the New Asia Electronics Market, the Gaodeke Electronics Market, and the New Huaqiang Market (Phase III) were launched, attracting manufacturers from all over the country to move in with the model of “Front Shop, Back Factory” and the customer group of Hua Qiang Bei merchants grown worldwide. By the end of 2014, the various electronic professional markets in Hua Qiang Bei totaled 28, with a total business area of about 500,000 square meters; there were more banks than rice stores in Hua Qiang Bei! Pacific security market, watch market, Jiahua foreign trade clothing market, Baohua communication market and other professional markets opened one after another. In 2011, Vanguard Super Department withdrew from Hua Qiang Bei and renamed as Yuanwang Digital City, Saige Industrial Zone frontage market was also renamed as Wanfang Computer City, two home appliance giants Gome and Suning occupied the north end of Hua Qiang Bei, which was another sign that ICT product sales in Hua Qiang Bei reached a climax in the so-called “3C merging” industrial atmosphere.
The Hua Qiang Bei Road, Futian district, Shenzhen is adjacent to Hong Kong, and Luohu Bridge and Huanggang Port are the bridgeheads into China. Shenzhen City, Guangdong Province is also closer to Singapore, Thailand, Malaysia, India, Indonesia, Philippines and other Southeast Asian countries and regions, when the representative offices or agents of major semiconductor manufacturers enter China, the first stop is Shenzhen. Factories and agents are stationed in office buildings around Hua Qiang Bei, Shenzhen, as well the Chegongmiao Tairan Science and Technology Park. International Science and Technology Building, World Trade Plaza, Electronic Technology Building, Futian Building, Beifang Building, Hualian Building and Jiahui Xinchen were often overcrowded. At that time, Sanyo Semiconductor company was on the 15th floor of the News Building, and a Japanese engineer's name was “my grandson” in English, so I still remember him after many years. The Chegongmiao office building, Anhui Building, Haisong Building and Cansong Building were also overcrowded. The Leizhen Building, Guangye Building, Nanguang Jijia Building, Huaqiang Garden residence community, and even the surrounding residential areas, which were little cheaper, were occupied by different kinds of traders. The workshop buildings in Tairan Industrial Zone and Chegongmiao Industrial Zone were also transformed into office buildings, for example, Chegongmiao 201 building was a small garment factory originally, but later became a concentration point for small-scale agents, traders and after-sales maintenance companies, making parking space difficult to find! The R & D institutions and technical support companies of factories and big agents were concentrated in the south area of Science and Technology Park in Yuehai Street Office, which gradually formed the foundation of electronic information industry of Shenzhen, and later formed industrial clusters here, incubated lots of listed companies, and created the "Yuehai Street" whose GDP shocked the whole world, and they all have countless ties with the merchants in Hua Qiang Bei!
At the same time, the commercial support facilities appeared in the Hua Qiang Bei, Shenzhen! The earliest were Mingxiang Restaurant and Jiahua Restaurant, following with the Beihai Yucun Restaurant, Yuantaizu barbecue, Sanyuan dumplings restaurant, Dongbeicun cake shop, the first “Miandianwang” chain store in Huafa North Road and other restaurants. The“Boning Beer Workshop” was opened on the Manhattan Mall, which specializes in German freshly brewed pure malt stout, and the first KFC in South China settled in Shenzhen Hua Qiang North in 1996, which was a recognition of the international brand for the the flow of people and business value of Hua Qiang North. The owner of Boning Beer Workshop made money and continued to open “Boning Bowling Room” and “Boning Archery Room” in Hua Qiang Bei. The “Qunxing Disco” on the ground floor of Haiwai Zhuangshi Building, the “Longsheng Bar” in Hua Qiang South, and the “Wolf Castle Bar” in the Huafu Road bar street have enriched the spare time of people in Hua Qiang Bei. A little farther away from Hua Qiang Bei there was the "Zuiwongting" Anhui cuisine restaurant owned by Song Hongyang, a man from Hefei City, we used to eat the famous smelly mandarin fish there, adjacent to Hongli Road, there was the Hualian Restaurant, which it is still open now, and Dr. Zhu Junshan from STH Electronics company in Hua Qiang Bei asked me for dinner last time there, the “Caigenxiang Restaurant” was also overcrowded!
The podium building in Saige Plaza in Shenzhen Hua Qiang Bei
Most merchants in Hua Qiang Bei were distributors, and many of them only had “one-meter counters”. Hua Qiang Bei electronic market service was very considerate, the merchants could not only handle small-scale taxpayer registration in their counters, but also issued 17-point VAT invoice there. Then, it was easy to do business with the “one-meter counter”, some gradually developed into agents and some developed towards brand building and technology development， which included a number of well-known companies in the industry, such as Han's Laser, Kinghelm (www.kinghelm.com.cn), Coship Electronics, Jinzheng, Hasee Computer, Xing Yujia, Interine Electronics, Slkor Semiconductor (www.slkoric.com), Sup Electronics, and some have moved away from Hua Qiang Bei. Hua Qiang Bei spontaneously nurtured endless entrepreneurial energy and market vitality, there was an extremely important role of industrial incubation. The companies that have emerged from Hua Qiang Bei were involved in electronic product distribution, Internet, software development, cultural media and related ICT industry fields, Hua Qiang Bei provided a vibrant entrepreneurial platform for countless small and medium-sized enterprises and inpidual businesses. It also laid the foundation for Shenzhen to become a high-tech innovative city.
I, Song Shiqiang, general manager of companies of Kinghelm and Slkor believe that the success of China's economy in these decades lies in the two parallel poles of the state and the private sector complement each other. One is the state-owned enterprises that are easy to concentrate sources to do great things; the second is the small private businesses. The former is rooted in large-scale, strong planning, long period and low-return secure basic industries, such as high-speed rail, environmental governance and rural projects, while the private businesses develop creativity, flexibility, rapid penetration into all aspects of society, scientific research and services. In 1998, the Shenzhen Municipal Government invested 45 million Yuan in the renovation of 12 projects in Hua Qiang Bei for the first time, and the effect was very good. The state-owned enterprises Huaqiang Group, SEG Group, and Sed Group in Hua Qiang Bei were actively doing a good job in industrial guidance and facility upgrading. With the support of Shenzhen Special Zone government and Futian District government, SEG Plaza was opened in 2001, it was invested by SEG Group and built with a height of 72 floors and a total height of 355.8 meters, it was the third tallest building in Shenzhen and the tallest steel pipe concrete architecture building in the world at that time. Huaqiang Group was also not willing to lag behind, in 2008, Huaqiang Electronics World Phase III expansion was completed, adding more than 80,000 square meters of business area in Hua Qiang Bei, improving the grade of stores and the surrounding environment. In 2007, under the guidance and support of the State Ministry of Information Industry, Cheng Yimu and Wu Bo of Huaqiang Group operated the price index of China's electronics industry "Hua Qiang Bei China Electronics Market Price Index", which was one of the innovations of Hua Qiang Bei and added a key point for Hua Qiang Bei to become the “First Street of China Electronics”.
“You would not realize you are an inferior officer unless you are in Beijing”, I came to Beijing for a few years after I heard this. I went back to Shenzhen to build houses without being promoted in Beijing. In 2012, I realized that Shenzhen had no more lands to build houses, so I returned to Hua Qiang Bei. After some research, I invested and operated Kinghelm Electronics (www.kinghelm.com.cn) and Slkor Semiconductor (www.slkormicro.com) companies. At that time, there was filled with the song "Gangnam Style" by South Korea's PSY in Hua Qiang Bei, it mixed with the adrenal hormone stimulated by "making money", which made me very excited. Shanghai Hotel, Grand Skylight Hotel, Northern Hotel and Lao Da Chang Restaurant were our base in Hua Qiang Bei, We often went to the Cool Party KTV at night to drink, and do the “Gangnam Style Dance”. The waiters of the Fuyuansu Restaurant in Huaqiang Garden liked to hear our jokes around our private rooms, their eavesdropping and hiding their mouths from laughing expressions made me feel quite accomplished. In Hua Qiang Bei electronics circle, I was fortunate to meet Cheng Yimu of the electronic chamber of commerce, Wu Bo of the Lichang Mall, Chen Haisheng of the Sup Electronics, Dr. Zhu Junshan of the STH and other seniors; I also met Xing Yujia’s Xie Jiapeng who is from Chaoshan district. Xie Jiapeng is 1.88m tall, and weighs 199 pound with IQ up to 250; he is the most interesting brother in Hua Qiang Bei, who love of life most with true nature. We met in a wine party in Hua Qiang Bei, where he was singing "a young man listens to the rain upstairs, with the red candle and dim curtain", after checking the eyes, we went to the next wine party together!
Now, the headquarters of Kinghelm and SlkorMicro Semicon Co., Ltd. (Slkor) have moved to Shenzhou Computer Building in Bantian, Longgang, IC design and research team of SlkorMicro Semicon Co., Ltd. (Slkor) is now located in Korea and Suzhou, and processing plants of Kinghelm are located in Tangxia, Dongguan and Liuzhou, Guangxi, and I often go back to Hua Qiang Bei to drink and brag with my friends. I, Song Shiqiang have gene of Hua Qiang Bei in my blood, and our Kinghelm (www.kinghelm.com.cn) and Slkor (www.slkormicro.com) companies have also been adhering to the spirit of daring to fight in Hua Qiang Bei. Hua Qiang Bei is a magical place and also a microcosm of the economic miracle of Chinese mainland and Shenzhen in recent years. The distribution and trade activities of Hua Qiang Bei electronic information products almost cover civil-grade, industrial-grade, even military-grade and aerospace-grade electronic products, and the main products and services in different professional markets are different, the functional attributes of products and services complement each other, forming a better cluster effect. Hua Qiang Bei is not only a trading center, but also has many functions including information exchange, technology introduction, design creativity, business incubation and warehousing turnover, etc. Hua Qiang Bei has maximized its advantages in market sensitivity and product response speed, the earliest products range from VCD, DVD, MP3, MP4, U disk to dancing blanket, twist car, fingertip gyro, etc., and in recent years, capacitors, frying mining machines and graphics cards have been invested and imitation manufacturing have been pushed to its peak. Emulational mobile phones and TWS Bluetooth headsets, etc. have brought unlimited business opportunities to Hua Qiang Bei, and parties of billionaires have been born!
National high-tech enterprise certificate of SlkorMicro Semicon Co., Ltd. (Slkor)
Why does Hua Qiang Bei intensively produce billionaires? As the most famous stall economist in Hua Qiang Bei, I, Song Shiqiang, think there are several reasons as follows. 2. Hua Qiang Bei's products are mostly electronic components, and they are characterized by storage capacity and convenience of transportation, which can earn money decades later and thousands of kilometers away. Under the background of globalization, we have earned money covering time and space; 3. Hua Qiang Bei has electronic components with high unit price and high standardization, the customers are basically 2B manufacturers, and the transaction is basically wholesale customers, many people make money easily; 4. Active electronic components have the characteristics of unique model correspondence; they can't be used universally with single difference. Therefore, if the products of downstream customers just lack this material, scarce material number can earn a lot of money, which belongs to commercial compensation value! 5. Like Kinghelm and Slkor, Hua Qiang Bei's companies all belong to the electronic and information industries, which is in line with this great era. Every breath of the times will bring us a throb of wealth, for example, Bluetooth headsets, mobile phones and baby swing cars break out, and some people in Hua Qiang Bei will get rich!
Advertisement of SLKOR on electronic screen of Hua Qiang Bei Pedestrian Street
The influx of migrants from Pearl River Delta Region and Shenzhen brings fierce competition and creativity. Hua Qiang Bei Chaoshan bosses have a large base and are famous for daring to fight, which combines the bloodiness of Hunan people. With the addition of the Society of Brothers tradition of Sichuan and Chongqing people without procrastination, and they dare to collide with the rules of destructive innovation into the spirit of Hua Qiang Bei! Hua Qiang Bei's "money-making mode" is simple, direct and fast, On the wall of a proprietress's company, slogans of "Thank customers for supporting" and "We share money together", etc. are hung instead of "Heaven rewards hard work" and "The supreme good is like water". In the shortage tide in 2000, acquisition of goods means acquisition of money, a Purchaser with very good resources can get a commission of 30 million Yuan. In "Father's 30,000 Yuan" written by Xie Jiapeng, a writer in Hua Qiang Bei, you can see the hard-working spirit of the bosses from the grassroots in Hua Qiang Bei, I have also seen the wealth story of Hua Qiang Bei, where Chaoshan people developed together, father and son faced each other, brothers helped each other, and struggled hard without fear of risks!
Screenshot of Hua Qiang Bei Xie Jiapeng's work "Father" (first from right)
On February 27th, 2020, when COVID-19 pandemic was initially controlled, announcer Ouyang Xiadan broadcasted the personnel of Hua Qiang Bei Market, the largest electronic commodity trading market in China in CCTV's "News Network" column. Without entering the market, Hua Qiang Bei Sub-district Office, market managers and merchants immediately set up more than 400 tents on the street for temporary operation! Shenzhen TV Station's "Primary Scene" column also made a follow-up report, and we knew how hard Hua Qiang Bei Electronic People fought! Mr. Chen Haisheng, SUP Electronics, told me that when preparing to build the "AI Machine Age" stores in airports across the country, the SUP Electronics team worked overtime to speed up efficiency and sometimes slept 2-3 hours a day, and created a new "Hua Qiang Bei Speed".
Screenshot of Hua Qiang Bei Report in CCTV "Network News Broadcast"
It is the emulational mobile phone that makes Hua Qiang Bei in Shenzhen ascends to the iron throne of the world's "electronic capital". More than ten years ago, it was still a high threshold for ordinary people to buy branded mobile phones. HTC, Dopod, Motorola, Samsung and Nokia are priced at more than 3,000 yuan. High prices give low-priced imitation mobile phones an opportunity. After MediaTek MTK launched the turnkey scheme for mobile phones, hundreds of millions of "emulational mobile phones" flowed to the market every year, and about 80% flows from Hua Qiang Bei to all parts of the world. With the support of Hua Qiang Bei Brothers, MediaTek MTK has suddenly risen up in the mobile phone industry, it lord itself over a district with Qualcomm, Apple and other big companies. Some people say that "Emulational products (Shanzhai)" means "Shenzhen". A large number of products bought and sold in Hua Qiang Bei every day are actually produced in Shenzhen, that is, Made in ShenZhen. Afraid of causing trouble in intellectual property rights, the dealers dare not write "Made in Shenzhen" directly, so they use SZ instead. When foreign regard this as the Pinyin abbreviation of "Shanzhai", they call it Shanzhai Phone. In 2007, Hua Qiang Bei shipped 150 million Emulational mobile phones every year, which created the largest number of billionaires in Hua Qiang Bei.
Nokia mobile phone N95, which was the most popular in Hua Qiang Bei in that year
The government was also under pressure to protect intellectual property right. Therefore, one day in 2012, many emulational Apple and Nokia mobile phones were thrown from the upstairs in the east of Manha Digital Plaza on Hua Qiang Bei Road. Cars parked on the roadside and aluminum alloy railings were smashed and became pitted. These are originated from the joint attack of police and industrial & commercial bureau on counterfeit mobile phones. Following mobile phone manufacturers such as "China Cool Alliance", the new generation of mobile phone brands represented by Redmi came out and became the main force to eliminate emulational mobile phones. With the rapid expansion of Redmi brand at low cost and the addition of other "regular troops", Chinese mobile phones have torn off the rigid label of "low quality and low price"! Kejian, Gionee, Lenovo and Konka, etc. are either dead or injured, and G5 & Chuanyin, etc. go far to Africa for development!
I, Song Shiqiang, general manager of companies of Kinghelm (www.kinghelm.com.cn) and Slkor (www.slkormicro.com) believe that, from another perspective, Hua Qiang Bei's Emulational mobile phones are the same as Indian generic drugs, despite intellectual property problems, Indian drugs have saved many lives, and Shenzhen Hua Qiang Bei's emulational mobile phones have quickly linked at least 2 billion people in the world with the world, and also promoted the development and progress of society! The CEO of a Fortune Global 500 company has said that, if your products have no other manufacturers for PK, no piracy no counterfeiting, then your products will not last long, you will be farther and farther away from customers, and not far away from failure. Our ordinary people first know international brands Nike, Armani and Louis Vuitton, all of which have started from counterfeit products all over the street, and the windows systems used in our computers are also mostly pirated software. This Internet boss is educating customers and cultivating the market! When I went to Xiushui Street in Beijing, I saw that many foreigners were also buying counterfeit international brands. Wang Zhigang, a famous media person, summed up the formation history of the Pearl River Delta Region and Hua Qiang Bei commercial district in Shenzhen in one sentence: "The god has released the devil, and the devil created the heaven". As a participant with the experience, I know it well. The formation history of Pearl River Delta Region, Shenzhen Special Economic Zone and Hua Qiang Bei is like the western United States full of ambition, desire and chaos, it has opened the door to all those who want to change their destiny, and provided a big stage where the sea flows across and the true character of heroes can be shown. In those days, Vikings in Scandinavia could breed descendants of polite gentlemen; in addition, Miami and Las Vegas, which have gathered the people at the bottom of the society, have also created economic miracles!
Hua Qiang Bei has changed from the black market of emulational mobile phones to the world of brand mobile phones, especially street shops, Huawei, Apple, Samsung and other mobile phone brands and major computer brands have settled in one after another. and take Hua Qiang Bei as its important direct store and service window, of course, it is also the best interface for testing its new products on the market. Our second direct store of SlkorMicro Semicon Co., Ltd. (slkor) (www.slkormicro.com) is at the north gate of the third phase of Huaqiang Electronic Market, and it competes on the same stage with HP computer and Huawei mobile phone!
Second direct-sale store of SlkorMicro Semicon Co., Ltd. (Slkor) in Hua Qiang Bei, Shenzhen
From 2013 to 2017, the construction of Hua Qiang Bei and Shenzhen Metro was synchronized, the main road of Hua Qiang Bei Road was closed, and vehicles were prohibited from passing. The closed road was changed into a pedestrian street. Hua Qiang Bei Business Circle, which mainly relies on on-site reception of customers and offline transactions in the past four years, has been tightly sealed by baffles. Being unable to drive in and out, some passenger flow is blocked, and many people think that this has cut off the dragon vein of Hua Qiang Bei from the perspective of geomantic omen. As I said in Hua Qiang Bei Research, it is the economist Lu Guoqiang's research conclusion on free market theory that economic success is due to their minimum government intervention and maximum play to the role of private economy and free market mechanism. The same is true of Hua Qiang Bei's economic miracle. The root of the road closure led unilaterally by the government lies in wanting to "manage" too much and "serve" too little, and the understanding & research on market economy are not enough. Although the starting point of many policies is good, but high-density, high-intensity strong control, or decision-making approach of taking for granted have brought about a huge fallacy of composition. In Hua Qiang Bei, one-stop supporting service including brand advertising, sample display, information collection, physical experience, price comparison, business negotiation, money and goods delivery, logistics distribution and emotional exchange can be completed. However, these elements have been destroyed after the road closure, and I think it is just the cutting of dragon vein in Hua Qiang Bei. I, Song Shiqiang, general manager of companies of Kinghelm (www.kinghelm.com.cn) and Slkor (www.slkormicro.com) believe that this is an unsuccessful transformation. Firstly, there is no scientific planning for hardware infrastructure such as parking lots after renovation, and it is a hard injury that is not easy to make up for afterwards; Secondly, the upgrading and improvement led to an increase in operating costs, it is also a damage to small merchants at Hua Qiang Bei Small Counter; Thirdly, this has hindered guests and goods from coming to Hua Qiang Bei. Goods and people are the carriers of information, and the premise of transaction is the connection and verification of information. Even with internet shopping malls including Huaqiang Electronic Network and Hua Qiang Bei Online, etc., the effect is not satisfactory; Fourthly, Hua Qiang Bei is a spontaneous and effective market, which requires higher pure business environment. Therefore, Hua Qiang Bei shall keep up with the supporting software while doing a good job in hardware facilities!
After the road closure is completed, the supporting facilities including Maoye Tiandi, Junshang Department Store, Junshang Shopping Center of Zhonghang City, NICO Women's World Famous Store, CenturyLink Shopping Center, Jiufang Shopping Center, Trend Frontline and Letaoli Underground Commercial Street in Hua Qiang Bei Business Circle continue to upgrade and develop, and these can meet the needs of families & institutions within 30 minutes by car for eating, drinking, playing, enjoying, traveling, shopping and learning. They contribute to the flow of people after work and holidays for Hua Qiang Bei, and also save some popularity for Hua Qiang Bei, so that Hua Qiang Bei will never end!
Poster of Kinghelm in Hua Qiang Bei Electronic Market
Some people say that Tencent in Pony Ma has also developed in Hua Qiang Bei, but I don't think so. Because Hua Qiang Bei is a distribution center for electronic hardware products, on the other hand, Tencent of Pony Ma is a software development and platform-based enterprise, which is completely different from Hua Qiang Bei's business model, and it is not related to Hua Qiang Bei Industry, and it was only registered and worked in Hua Qiang Bei Sage Science and Technology Park. Of course, Tencent also has the gene of Hua Qiang Bei's barbaric growth and continuous breakthrough development; however, this is also the characteristic of Shenzhen enterprises!
Hua Qiang Bei has also encountered several crises in its development, for example, the "empty tide", the road closure in Hua Qiang Bei and the shaking of SEG Plaza also indirectly promote the transformation and development of Hua Qiang Bei. In 2008, Huaqiang Electronic World Phase III expanded and attracted investment, and there is a drop in rent and an empty shop in the old SEG Plaza in the old Huaqiang market. In 2010, the crackdown on intellectual property infringement and the manufacture and sale of fake and shoddy goods was carried out, and the ecological chain of mobile phones in Hua Qiang Bei Shanzhai was severely hit. In 2014, e-commerce severely impacted the offline business model, Jingdong and Alibaba were successively listed in the United States, impacting the traditional offline trading business model of Hua Qiang Bei. At 12 o'clock on May 18, 2021, the duty officer of SEG Plaza received a report from the tenants that they felt the building shaking, which scared the bosses who worked in it to run away with the flip-flops they often wore. In this year, the cyclical downward adjustment of the electronic component market and the macroeconomic downturn has occurred, shop vacancy rate of Hua Qiang Bei once reached 40%, and empty shops appeared on the first floor of Hua Qiang Electronic World!
Millionaire's Flip-flops in SEG Plaza
Hua Qiang Bei has finally overcome these difficulties! The unique business model of Hua Qiang Bei, with the addition of the continuous efforts of Huaqiang people, the combination of Hua Qiang Bei spirit, the state that you can try without prohibition by law with opportunism in Hua Qiang Bei, and it is the entrepreneurial spirit of daring to take the wealth to bet for tomorrow that has created the brilliance today of Hua Qiang Bei!
What will happen to Hua Qiang Bei in Shenzhen tomorrow? Let me, Song Shiqiang, general manager of companies of Kinghelm (www.kinghelm.com.cn) and Slkor (www.slkormicro.com) explain for everyone next time!
About the Author Mr. Song Shiqiang
On top of being a private economic researcher of the Economic Development Center of the China State Council, Song Shiqiang is also a member of the electronic information expert database of China Association for Science and Technology, science popularization columnist and a commercial research expert for Hua Qiang Bei. Mr. Song was the former CEO of an international real estate listed company. He has invested and managed a list of companies such as Shenzhen SlkorMicro Semicon Co., Ltd. and Shenzhen Kinghelm Electronics Co., Ltd., building the "Slkor" and "Kinghelm" brands. Both "Slkor" and "Kinghelm" are Chinese national high-tech companies and have obtained dozens of invention patents and software copyrights. In addition, Slkor is one of the fastest-growing semiconductor companies in China, and its vision is to become "the leader of China’s semiconductor industry".
Mr. Song Shiqiang has been paying attention to Hua Qiang Bei, researching Hua Qiang Bei, and cheering for the development of Hua Qiang Bei! The research articles on Hua Qiang Bei “Research on Hua Qiang Bei”, “Transformation and Development of Hua Qiang Bei” and “Refuting Bloomberg News on Hua Qiang Bei” were reprinted by the People's Daily client, Xinhua News Agency, Associated Press, Yahoo News and other major media!
"Kinghelm Connecting Beidou" is the slogan of Kinghelm company. Beginning from the development of Beidou antenna, Kinghelm has developed and produced microwave antenna, RF connection line and electrical signal connector and other products, embracing the intelligent era for Internet of Everything. Mr. Song Shiqiang has a wide reputation and influence in the semiconductor, Beidou positioning and navigation industry. As one of the renowned business leaders in Hua Qiang Bei Commercial Area of Shenzhen, Mr. Song is striving to make his best efforts to improve the business environment, hoping that Hua Qiang Bei will become a catalyst for reform and opening the window of Shenzhen's economic development.
